Spotify Asia CEO profile - October 2015

In The Black
CPA Australia

"Spotify Asia CEO Sunita Kaur: why patience makes great strategy"

Freelance journalist: Chris Sheedy
1800 words

You’d expect a quick and nimble approach at digital music service Spotify, but patience also has its place. Digital music streaming is a dynamic business. The recent headlines about Spotify, one of the biggest streamers in the game, illustrate the opportunities and challenges that play out daily. READ FULL STORY

Lessons in winning - October 2015

Journal
Australia New Zealand Institute of Insurance & Finance

"Business champions"

Freelance writer: Chris Sheedy
1700 words

The average on-field career of a professional rugby player is six years. During the time they spend training and playing, their old school friends are getting ahead in education and in business. They are completing degrees, working their way up through organisations, developing reputations and establishing valuable networks. Why is it then, that so many professional rugby players make successful business people? READ FULL STORY


Big brands battle for relevance - October 2015

In The Black
CPA Australia

"Disney, Coca-Cola and McDonalds fight to remain relevant in a digital world"


Professional writer: Chris Sheedy
2200 words

In a world increasingly dominated by technology and rapid change, long-established consumer businesses have to fight to stay current. No consumer business is invulnerable, however powerful it may look.
When a business grows to dominate its industry, it soon faces a new and powerful set of challenges – technological surprises, upstart newcomers, a jaded public, incursions from firms and sectors not previously considered competitors. 
A 2012 study by Professor Richard Foster from Yale University revealed the average lifespan of a businessIn a world increasingly dominated by technology and rapid change, long-established consumer businesses have to fight to stay current... READ FULL STORY

When stress and anxiety are good - October 2015

Business Think
UNSW Australia School of Business

"Why a little stress and anxiety pays dividends"

Business writer: Chris Sheedy
1200 words

A new study finds that experiencing a moderate level of neuroticism in the face of a specific challenge can be motivational and lead to higher performance. This is different from being inherently neurotic.

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