Gallipoli from both sides - March 2015

Sydney Morning Herald / Canberra Times
Freelance writer: Chris Sheedy
1500 words

'Approaching Gallipoli: The view from both sides'

At his court martial for being under the influence of alcohol during a route march on the island of Lemnos in early 1915, the Australian corporal who had enlisted as Edward Edwards (his real name was Edward Fitzgerald) offered an amusingly flimsy defence.
Edwards had been seen by Major Edward Oldham to be "very unsteady on his legs and on one occasion appeared to be in danger of falling over". After stumbling, Edwards had asked Captain Keith Green's permission to fall out. Green later backed Oldham's testimony, saying that from Edwards' speech and general demeanour, Green believed the corporal was drunk.

Taking the crap out of crowdsourcing - March 2015

Business Think
UNSW Australia - AGSM

"How to avoid sourcing dross from the crowd''
Freelance journalist: Chris Sheedy
1200 words

Crowdsourcing can be a powerful platform for innovation but it can also attract a deluge of useless submissions that are costly to process. A recent case study reveals how a simple questionnaire can identify the participants you want and weed out the time-wasters. 


E-commerce via social media - March 2015


'Beware the dangers of social media “buy” buttons'
Freelance business writer: Chris Sheedy
600 words

Most major social media platforms like Facebook and Twitter are testing or implementing a “buy” button. But don’t dive in without first checking what’s beneath the surface.

The rise of “buy” buttons on social media networks is an exciting new part of the e-commerce revolution, but retailers should be very careful of – and do their research into – these new buttons, experts warn.

John Szangolies profile - February 2015

Restaurant & Catering magazine
Restaurant & Catering Australia

The emperor and the pineapple
Freelance journalist: Chris Sheedy
1500 words

It has been a long and challenging, but ultimately immensely rewarding, road for Urban Purveyor Group’s founder John Szangolies. Along the way he has sidestepped his fair share of obstacles and made a lot of fine and timely decisions. Chris Sheedy seeks out the secrets to his success.

In the incredibly sassy and deliciously designed confines of Ananas Bar & Brasserie in Sydney’s The Rocks district, it is an experience in itself just wandering through the space and appreciating the decor. Before you are even seated, the room’s atmosphere makes it clear that guests are in for a very special evening. There is an elaborate table that was rescued from a theatre in Paris. A clock on the wall, various antique sideboards and pineapple light fittings came from antique stores in the French capital. And the zinc bar top was designed and hand-crafted in the City of Light—the French master craftsmen travelled to Sydney to weld the final pieces together and ensure they were a perfect fit.

Disruption of the dental industry - January 2015

Bite magazine

"The problem with preferred providers"
Freelance journalist: Chris Sheedy
1000 words

It makes sense that some dental practice owners might be tempted into accepting a preferred provider offer from a private health insurance company, says Julie Parker, co-founder of Julie Parker Dental Management. From a personal point of view, Parker says, she completely understands why this might happen. Some dental practice owners are feeling the pinch. Some are seeing less patients coming through their doors thanks to an environment of increased competition. She understands the motivation that might encourage a practice owner to become a preferred provider for an insurance company. But at the same time, Parker says, she is concerned about the damage the preferred provider model is doing to the dental industry.