Sourcing info in a digital age - August 2013

Publication: New Perspectives
ANZ Global Wealth

"Information sourcing"
Professional writer: Chris Sheedy / THE HARD WORD
600 words

Word of mouth remains as powerful as ever: it's just being communicated differently. While it's no secret that social media is having a massive impact on consumers in Australia, there is little understanding among businesses as to why.

Click image for the full story